Post Graduate Diploma in Management (E- Business)

Description

Course Name: Post Graduate Diploma in Management (E- Business)

Course Id: PGDMEB/Q1001.
Education Qualification: Graduate.

Duration: 370 Hrs (Equivalent to One Year).

How You will Get Diploma Certificate:

Step 1- Select your Course for Certification.

Step 2- Click on Enroll Now.

Step 3- Proceed to Enroll Now.

Step 4- Fill Your Billing Details and Proceed to Pay.

Step 5- You Will be Redirected to Payment Gateway, Pay Course and Exam Fee by Following Options.

Card(Debit/Credit), Wallet, Paytm, Net banking, UPI and Google pay.

Step 6- After Payment You will get Study Material Login id and Password on your email id.

Step 7- After Completion of  Course Study give Online Examination.

Step 8- After Online Examination you will get Diploma Certificate soft copy(Scan Copy) and Hard Copy(Original With Seal and Sign).

Step 9- After Certification you will receive Prospect Job Opportunities as per your Interest Area.

Online Examination Detail:

• Duration- 120 minutes.
• No. of Questions- 60. (Multiple Choice Questions).
• 10 Questions from each module, each carry 10 marks.
• Maximum Marks- 600, Passing Marks- 40%.
• There is no negative marking in this module.

Benefits of Certification:

• Government Authorized Assessment Agency Certification.
• Certificate Valid for Lifetime.
• Lifetime Verification of Certificate.
• Free Job Assistance as per your Interest Area.

Syllabus

Introduction to E-Business: The development of the new economy, types of e- business and related industries, the growth of e- business, the world wide web (WWW), e- marketplaces, types of e-business models, internet marketing, online advertising, targeting online customers, customer relationship management, the internet and the law, strategic management and objective setting, competitive strategies for business, organisational culture and e- business, technology evaluation, website evaluation, e- business strategy evaluation.

Principles of Management: Introduction, nature of management, management functions, importance of management, advantages and disadvantages of planning, decision making, orientation and placement, remuneration of employees, need and importance of directing, direction and supervision, planning and controlling, leadership, communication.

E Commerce Venture: Introduction, meaning of e-commerce, definition of e-commerce, benefits and limitations of e-commerce, meaning and features of business model, e- business models, importance of e- marketing,  impact of e-commerce on markets, types of e-payment systems, credit cards as e- payment system, micro payment system.

E-business Network Technology Basis: Introduction to information systems in business, competing with information technology (IT), managing data resources, the networked enterprise, internet revolution and role of internet, e- business systems, e- commerce systems, IT and competitive advantages, developing business/IT solutions, implementing new business systems, security and ethical challenges, enterprise and global management of IT.

E-Payment: Introduction, mode of payment, making payment, check payment status, list of all transactions, verify payment, the salient features of e- payment, minimum hardware & software requirement.

Marketing Management: Introduction to marketing management, objectives, process of marketing management, core concept of marketing, market information system (MIS), consumer behavior, demand forecasting, branding strategy, packaging strategy, promotional strategy, international marketing, digital marketing.