Description
Course Name: Diploma in Media and Event Management
Course Id: DSMMM/Q1001.
Education Qualification: 12th Pass.
Duration: 370 Hrs (Equivalent to One Year).
How You will Get Diploma Certificate:
Step 1- Select your Course for Certification.
Step 2- Click on Enroll Now.
Step 3- Proceed to Enroll Now.
Step 4- Fill Your Billing Details and Proceed to Pay.
Step 5- You Will be Redirected to Payment Gateway, Pay Course and Exam Fee by Following Options.
Card(Debit/Credit), Wallet, Paytm, Net banking, UPI and Google pay.
Step 6- After Payment You will get Study Material Login id and Password on your email id.
Step 7- After Completion of Course Study give Online Examination.
Step 8- After Online Examination you will get Diploma Certificate soft copy(Scan Copy) and Hard Copy(Original With Seal and Sign).
Step 9- After Certification you will receive Prospect Job Opportunities as per your Interest Area.
Online Examination Detail:
- Duration- 120 minutes.
- No. of Questions- 60. (Multiple Choice Questions).
- 10 Questions from each module, each carry 10 marks.
- Maximum Marks- 600, Passing Marks- 40%.
- There is no negative marking in this module.
| How Students will be Graded: | ||
| S.No. | Marks | Grade |
| 1 | 91-100 | O (Outstanding) |
| 2 | 81-90 | A+ (Excellent) |
| 3 | 71-80 | A (Very Good) |
| 4 | 61-70 | B (Good) |
| 5 | 51-60 | C (Average) |
| 6 | 41-50 | P (Pass) |
| 7 | 0-40 | F (Fail) |
Benefits of Certification:
- Government Authorized Assessment Agency Certification.
- Certificate Valid for Lifetime.
- Lifetime Verification of Certificate.
- Free Job Assistance as per your Interest Area.
Syllabus
Principles of Event Management: Introduction, objectives, classification of events, event management strategy, functions of event management, steps in event management plan, preparing for event operations, budgeting in event management, success of the event, knowledge of standards and regulations, types of events.
Digital Marketing: Introduction to digital marketing, type of internet marketing methods, page rank technology, understanding the SERP, the digital revolution in media industries, digital listening and learning, importance of domain names, page speed optimization tool, internal link strategy, keyword research methodology, basics of Google analytics, social bookmarking/using slide share, face book marketing.
Event Management Process: Introduction to events, nature and scope of events management, event planning and organizing, meetings, incentives, conventions and exhibitions (MICE), characteristics of conference and convention, virtual meetings and technology in MICE industry, event marketing.
Media and culture: Introduction, media technologies, public service broadcasting, the development of advertising, media, culture & identity, media and public sphere, social construction of reality by media, media and popular culture.
Media law and regulations: Introduction, media industry, history of media laws in India, media laws of India, law applicable for information, laws applicable for broadcasting, law applicable to media, authorities regulating the media industry.
Media technology: Origins of the newspaper, media and literacy, public relations and media, satellite and cable television, technological evolution in media, internet, public service broadcasting, Olympics and television.
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