Description
Course Name: Diploma in Digital Marketing
Course Id: DDM/Q001.
Education Qualification: 10th Pass.
Duration: 370 Hrs (Equivalent to One Year).
Total Credits: 18.
How You will Get Diploma Certificate:
Step 1- Select your Course for Certification.
Step 2- Click on Enroll Now.
Step 3- Proceed to Enroll Now.
Step 4- Fill Your Billing Details and Proceed to Pay.
Step 5- You Will be Redirected to Payment Gateway, Pay Course and Exam Fee by Following Options.
Card(Debit/Credit), Wallet, Paytm, Net banking, UPI and Google pay.
Step 6- After Payment You will get Study Material Login id and Password on your email id.
Step 7- After Completion of Course Study give Online Examination.
Step 8- After Online Examination you will get Diploma Certificate soft copy(Scan Copy) and Hard Copy(Original With Seal and Sign).
Step 9- After Certification you will receive Prospect Job Opportunities as per your Interest Area.
Online Examination Detail:
- Duration- 120 minutes.
- No. of Questions- 60. (Multiple Choice Questions).
- 10 Questions from each module, each carry 10 marks.
- Maximum Marks- 600, Passing Marks- 40%.
- There is no negative marking in this module.
| How Students will be Graded: | ||
| S.No. | Marks | Grade |
| 1 | 91-100 | O (Outstanding) |
| 2 | 81-90 | A+ (Excellent) |
| 3 | 71-80 | A (Very Good) |
| 4 | 61-70 | B (Good) |
| 5 | 51-60 | C (Average) |
| 6 | 41-50 | P (Pass) |
| 7 | 0-40 | F (Fail) |
Benefits of Certification:
- Government Authorized Assessment Agency Certification.
- Certificate Valid for Lifetime.
- Lifetime Verification of Certificate.
- Free Job Assistance as per your Interest Area.
Diploma in Digital Marketing
Introduction to Digital Marketing: Introduction, create a marketings strategy, make your marketing communication more effective with the see, create a website, get your website to the top positions of search engines with SEO, reach new customers with PPC advertising, build a fan base on social media, collect email addresses and reach new and existing customers.
Search Engine marketing: Introduction, business to consumer marketing strategy, search engine optimization, search engine advertising, methodology, results and discussion.
Social Media Marketing: Introduction, setting your smart goals and objectives, identifying your target audience, conducting a social media audit, conducting a competitor audit, conducting market analysis, media partnership, content planning, deciding what social channels are right for you.
Search Engine Optimization: Introduction SEO, defining a keyword strategy, links and SEO, google panda, doing your own SEO audit.
Market structure and Managerial Decisions: Two types of market structure, classification of monopoly, types of oligopoly, monopolistic competition.
Marketing Management: Introduction, meaning of market, classification of markets, meaning of marketing, functions of marketing, the marketing concept, social oriented stage, evolution of marketing concept.