Certificate in Public Relation Officer

Description

Course Name: Certificate in Public Relation Officer

Course Id: CPRO/Q1001.

Eligibility: 10th Grade (High School) or Equivalent.

Objective: A Certificate in Public Relations Officer (PRO) course is a professional training program designed to equip individuals with the knowledge, skills, and techniques required to effectively manage an organization’s public image and communication. The course focuses on public relations strategies, media management, corporate communication, and building strong relationships with stakeholders.

Duration: 90 Hrs (Equivalent to 3 Months).

How You will Get Diploma Certificate:

Step 1- Select your Course for Certification.

Step 2- Click on Enroll Now.

Step 3- Proceed to Enroll Now.

Step 4- Fill Your Billing Details and Proceed to Pay.

Step 5- You Will be Redirected to Payment Gateway, Pay Course and Exam Fee by Following Options.

Card(Debit/Credit), Wallet, Paytm, Net banking, UPI and Google pay.

Step 6- After Payment You will get Study Material Login id and Password on your email id.

Step 7- After Completion of  Course Study give Online Examination.

Step 8- After Online Examination you will get Diploma Certificate soft copy(Scan Copy) and Hard Copy(Original With Seal and Sign).

Step 9- After Certification you will receive Prospect Job Opportunities as per your Interest Area.

Online Examination Detail:

Duration- 60 minutes.
No. of Questions- 30. (Multiple Choice Questions).
Maximum Marks- 100, Passing Marks- 40%.
There is no negative marking in this module.

Marking System:
S.No.	No. of Questions			Marks Each Question		Total Marks
1	10			5		50
2	5			4		20
3	5			3		15
4	5			2		10
5	5			1		5
	30					100
How Students will be Graded:
S.No.		Marks	Grade
1		91-100	O (Outstanding)
2		81-90	A+ (Excellent)
3		71-80	A (Very Good)
4		61-70	B (Good)
5		51-60	C (Average)
6		40-50	P (Pass)
7		0-40	F (Fail)

Benefits of Certification:

• Government Authorized Assessment Agency Certification.
• Certificate Valid for Lifetime.
• Lifetime Verification of Certificate.
• Free Job Assistance as per your Interest Area.

Syllabus

Introduction to Public Relations (PR): Definition and Role of PR, History of Public Relations. The PR Industry and its Scope, Key Elements of PR (Media, Audience, Message), PR Ethics and Legal Issues.

Public Relations Techniques: Media Relations: Building and Maintaining Media Contacts, Press Conferences and Media Briefings, Event Planning and Management, Corporate Social Responsibility (CSR), Creating and Managing Press Kits.

Public Relations Strategies: PR Campaign Planning, Targeting and Segmenting Audiences, Developing Key Messages, Monitoring and Evaluation of PR Campaigns, Budgeting for PR Activities.

Digital and Social Media in PR: Social Media Platforms and PR, Online Reputation Management, Social Media Crisis Management, Digital PR Tools and Techniques, Content Marketing. 

Media Relations and Journalism: Working with Journalists, Media Ethics and Guidelines, writing for the Media, Media Monitoring and Analysis,

Crisis Management: Identifying Potential Crises, Crisis Communication Plan, Case Studies of PR Crises, Handling Negative Publicity, Reputation Recovery.