Description
Course Name: Certificate in Business Strategy
Course Id: CBS/Q1001.
Eligibility: Completion of 10+2 (higher Secondary) or equivalent.
Objective:A Certificate in Business Strategy provides individuals with the essential skills to think strategically, make better decisions, and drive organizational success. It is ideal for professionals looking to develop their strategic thinking, as well as managers who want to enhance their ability to lead and implement business strategies effectively.
Duration: 90 Hrs (Equivalent to 3 months).
How You will Get Diploma Certificate:
Step 1- Select your Course for Certification.
Step 2- Click on Enroll Now.
Step 3- Proceed to Enroll Now.
Step 4- Fill Your Billing Details and Proceed to Pay.
Step 5- You Will be Redirected to Payment Gateway, Pay Course and Exam Fee by Following Options.
Card(Debit/Credit), Wallet, Paytm, Net banking, UPI and Google pay.
Step 6- After Payment You will get Study Material Login id and Password on your email id.
Step 7- After Completion of Course Study give Online Examination.
Step 8- After Online Examination you will get Diploma Certificate soft copy(Scan Copy) and Hard Copy(Original With Seal and Sign).
Step 9- After Certification you will receive Prospect Job Opportunities as per your Interest Area.
Online Examination Detail:
Duration- 60 minutes.
No. of Questions- 30. (Multiple Choice Questions).
Maximum Marks- 100, Passing Marks- 40%.
There is no negative marking in this module.
Benefits of Certification:
- Government Authorized Assessment Agency Certification.
- Certificate Valid for Lifetime.
- Lifetime Verification of Certificate.
- Free Job Assistance as per your Interest Area.
Certificate in Business Strategy
Introduction & Concept of Strategy: Introduction to strategic management, role of strategic management, strategic planning process, techniques of strategic evaluation and control, levels of strategy, characteristics of strategic decisions.
Corporate Social Responsibility: Introduction to business ethics, approaches to business ethics, ethics in functional areas, regulatory framework in India, scope, relevance and importance, models for implementation of CSR, integrating CSR into business, factors influencing CSR policy.
Fundamentals of Strategic Management: Introduction, objectives, meaning of strategy, origin of strategic management, models of strategic management process, strategic management process, meaning of corporate planning, types of corporate plans, benefits of corporate planning.
Corporate Strategy: Hierarchy of strategy, process of strategic management, corporate level strategy and structure combinations, techniques of scanning, corporate restructuring.
Strategy Execution: Hierarchy of strategy, process of strategic management, corporate level strategy and structure combinations, techniques of scanning, corporate restructuring, types of restructuring, process and barriers if restructuring.
Cost Leadership: Introduction of cost and management accounting, elements of cost, preparation of cost sheet, marginal costing, budgeting and budgetary control, responsibility accounting and transfer pricing, activity-based costing and activity-based management, target costing.
Job Opportunities after completion of Certificate in Business Strategy course:
After completing the Certificate in Business Strategy program, graduates are equipped with valuable knowledge of business operations, strategic planning, market analysis, and competitive advantage. This program focuses on developing strategic thinking and decision-making abilities in areas such as market positioning, resource management, and long-term business planning. Graduates can pursue diverse roles in various industries, helping organizations grow, innovate, and achieve their business goals.
Career Options and Salary Range for Graduates of the Certificate in Business Strategy Program in India:
1. Business Strategy Consultant
- Role: Business strategy consultants advise organizations on how to improve their performance through strategic initiatives. They help businesses identify growth opportunities, streamline operations, and create competitive advantages.
- Salary Range:
- Fresher: ₹4 to ₹6 lakh per annum
- Experienced: ₹8 to ₹15 lakh per annum
- Senior Consultant: ₹20 to ₹30 lakh per annum (with years of experience or in a top-tier consulting firm)
2. Strategic Planner
- Role: Strategic planners work with management teams to develop long-term business plans and strategies. They analyze market trends, customer behavior, and competitive landscapes to define business directions and goals.
- Salary Range:
- Fresher: ₹3 to ₹5 lakh per annum
- Experienced: ₹6 to ₹12 lakh per annum
- Senior Planner: ₹15 to ₹20 lakh per annum (depending on the scale of the business and responsibilities)
3. Corporate Strategist
- Role: Corporate strategists help organizations create and implement strategies to achieve their corporate goals. They play a key role in mergers, acquisitions, market entry, and expansion strategies.
- Salary Range:
- Fresher: ₹4 to ₹6 lakh per annum
- Experienced: ₹8 to ₹18 lakh per annum
- Senior Corporate Strategist: ₹20 to ₹30 lakh per annum (especially in large corporations or multinational firms)
4. Product Manager
- Role: Product managers are responsible for the development, marketing, and lifecycle management of a product. They define product vision, strategy, and work with cross-functional teams to meet business objectives.
- Salary Range:
- Fresher: ₹5 to ₹8 lakh per annum
- Experienced: ₹10 to ₹18 lakh per annum
- Senior Product Manager: ₹20 to ₹30 lakh per annum (for large organizations or tech companies)
5. Marketing Manager
- Role: Marketing managers are responsible for creating and executing marketing strategies to drive the growth of a business. They analyze market trends, customer insights, and competitor activities to develop strategic marketing plans.
- Salary Range:
- Fresher: ₹3 to ₹5 lakh per annum
- Experienced: ₹6 to ₹12 lakh per annum
- Senior Marketing Manager: ₹15 to ₹25 lakh per annum (in large corporations or FMCG companies)
6. Business Development Manager
- Role: Business development managers identify new business opportunities, build relationships with potential clients, and drive business growth. They also work on partnerships, mergers, and acquisitions to help the organization expand its market presence.
- Salary Range:
- Fresher: ₹3 to ₹5 lakh per annum
- Experienced: ₹6 to ₹12 lakh per annum
- Senior Business Development Manager: ₹15 to ₹25 lakh per annum (in high-growth sectors or large companies)
7. Operations Manager
- Role: Operations managers are responsible for overseeing daily business operations, ensuring efficiency in production or service delivery, and implementing strategies that align with the organization’s business goals.
- Salary Range:
- Fresher: ₹4 to ₹6 lakh per annum
- Experienced: ₹8 to ₹15 lakh per annum
- Senior Operations Manager: ₹18 to ₹25 lakh per annum (in large companies or multinational corporations)
8. Financial Analyst (Strategic Finance)
- Role: Financial analysts working in strategic finance help businesses analyze financial data to make informed decisions about investments, growth strategies, and capital allocation. They assess risks, returns, and financial viability of strategic projects.
- Salary Range:
- Fresher: ₹4 to ₹6 lakh per annum
- Experienced: ₹8 to ₹15 lakh per annum
- Senior Financial Analyst: ₹20 to ₹25 lakh per annum (in large investment banks or multinational corporations)
9. Chief Executive Officer (CEO) / Founder
- Role: After gaining experience, graduates can take on leadership roles as CEOs or founders of their own companies. They set the vision, make strategic decisions, and lead the organization to achieve its business objectives and growth.
- Salary Range:
- Start-up Founder: ₹5 lakh to ₹20 lakh per annum (depending on business performance)
- Established CEO: ₹30 lakh to ₹1 crore per annum (for CEOs of well-established companies)
10. Entrepreneur / Business Owner
- Role: Graduates can also start their own business or consult with small businesses, helping them create business strategies, plan for growth, and scale operations effectively.
- Salary Range:
- Initial Earnings: ₹5 lakh to ₹15 lakh per annum (depending on business success)
- Successful Entrepreneurs: Earnings can vary widely and depend on the success of the business (can exceed ₹1 crore annually in case of scalable businesses)
11. Management Consultant
- Role: Management consultants advise organizations on strategic decisions, including market entry strategies, efficiency improvements, and operational changes. They provide guidance on managing resources and aligning business goals with market opportunities.
- Salary Range:
- Fresher: ₹4 to ₹6 lakh per annum
- Experienced: ₹10 to ₹20 lakh per annum
- Senior Consultant: ₹30 lakh to ₹50 lakh per annum (in large consulting firms or niche strategy firms)
12. Risk Management Analyst
- Role: Risk management analysts evaluate potential risks that could impact the business, such as financial, operational, or market risks. They help companies design strategies to mitigate or manage those risks.
- Salary Range:
- Fresher: ₹4 to ₹6 lakh per annum
- Experienced: ₹8 to ₹12 lakh per annum
- Senior Risk Analyst: ₹15 to ₹25 lakh per annum (in large corporations or financial institutions)
Factors Affecting Salary:
- Experience: More experienced professionals can command higher salaries, particularly in managerial and senior-level roles.
- Industry: Industries such as consulting, banking, technology, and FMCG often offer higher salary packages for business strategy professionals.
- Location: Professionals in major cities like Mumbai, Delhi, Bengaluru, and Chennai tend to earn higher salaries, especially in multinational corporations or established firms.
- Company Size: Large corporations or top-tier consulting firms typically offer higher salary ranges than smaller companies or start-ups.
- Specialized Skills and Certifications: Graduates with specialized knowledge in data analytics, market research, or financial modeling may have an edge in salary negotiations.
Conclusion:
The Certificate in Business Strategy program offers graduates a range of career opportunities across various industries. With the right mix of strategic thinking, market knowledge, and leadership abilities, graduates can excel in roles such as business consultant, strategist, product manager, and business owner. The salary ranges in this field can be lucrative, especially for those who take on leadership roles or build successful consulting practices. As India’s economy continues to grow, the demand for skilled business strategists is expected to rise, offering excellent career prospects.