Description
Course Name: Professional Diploma in Customer Analytics
Course Id: PDCA/Q1001
Eligibility: 10+2(higher Secondary) or equivalent.
Objective: The Professional Diploma in Customer Analytics is designed to equip learners with the knowledge and skills required to analyze customer data and derive actionable insights that improve customer experience, retention, and business growth. The course focuses on understanding customer behavior through data, enabling organizations to make informed, customer-centric decisions.
Duration: Six Months.
How to Enroll and Get Certified in Your Chosen Course:
Step 1: Choose the course you wish to get certified in.
Step 2: Click on the “Enroll Now” button.
Step 3: Proceed with the enrollment process.
Step 4: Enter your billing details and continue to course fee payment.
Step 5: You will be redirected to the payment gateway. Pay the course and exam fee using one of the following methods:
Debit/Credit Card, Wallet, Paytm, Net Banking, UPI, or Google Pay.
Step 6: After successful payment, you will receive your study material login ID and password via email within 48 hours of fee payment.
Step 7: Once you complete the course, take the online examination.
Step 8: Upon passing the examination, you will receive:
• A soft copy (scanned) of your certificate via email within 7 days of examination.
• A hard copy (original with official seal and signature) sent to your address within 45 day of declaration of result.
Step 9: After certification, you will be offered job opportunities aligned with your area of interest.
Online Examination Detail:
Duration- 120 minutes.
No. of Questions- 60. (Multiple Choice Questions).
10 Questions from each module, each carry 10 marks.
Maximum Marks- 600, Passing Marks- 40%.
There is no negative marking in this module.
| How Students will be Graded: | ||
| S.No. | Marks | Grade |
| 1 | 91-100 | O (Outstanding) |
| 2 | 81-90 | A+ (Excellent) |
| 3 | 71-80 | A (Very Good) |
| 4 | 61-70 | B (Good) |
| 5 | 51-60 | C (Average) |
| 6 | 41-50 | P (Pass) |
| 7 | 0-40 | F (Fail) |
Key Benefits of Certification- Earning a professional certification not only validates your skills but also enhances your employability. Here are the major benefits you gain:
Practical, Job-Ready Skills – Our certifications are designed to equip you with real-world, hands-on skills that match current industry demands — helping you become employment-ready from day one.
Lifetime Validity – Your certification is valid for a lifetime — no renewals or expirations. It serves as a permanent proof of your skills and training.
Lifetime Certificate Verification – Employers and institutions can verify your certification anytime through a secure and reliable verification system — adding credibility to your qualifications.
Industry-Aligned Certification –All certifications are developed in consultation with industry experts to ensure that what you learn is current, relevant, and aligned with market needs.
Preferred by Employers – Candidates from ISO-certified institutes are often prioritized by recruiters due to their exposure to standardized, high-quality training.
Free Job Assistance Based on Your Career Interests – Receive personalized job assistance and career guidance in your preferred domain, helping you land the right role faster.
Syllabus
Job Opportunities after Professional Diploma in Customer Analytics
Graduates of this program gain expertise in customer data analysis, behavior modeling, segmentation, customer journey mapping, CRM analytics, and data-driven decision-making, preparing them for diverse roles across IT companies, e-commerce platforms, banking, telecom, and consulting sectors.
Key Career Options: Customer Data Analyst, Customer Insights Analyst, CRM Analyst, Customer Experience Analyst, Business Analyst (Customer Analytics), Retention Analyst, Customer Success Analyst, Marketing Data Analyst, E-commerce Customer Analyst, Loyalty Program Analyst, Product Analytics Assistant, Growth Analyst, Customer Behavior Analyst, MIS Executive (Analytics), Data Analyst (Customer Domain).
Salary Range (India):
Entry-level: ₹3–6 LPA
Mid-level: ₹6–12 LPA
Senior-level: ₹12–25+ LPA
Industries Hiring Graduates: E-commerce Companies, IT & Software Firms, Banking & Financial Services, Telecom Industry, SaaS Companies, Retail & FMCG Companies, EdTech Platforms, Consulting Firms, Digital Marketing Agencies, Startups.
Skills Developed: Customer segmentation, CRM tools (basic), data analysis, customer journey mapping, Excel & dashboard reporting, retention analysis, churn analysis, data visualization (Power BI/Tableau basics), behavioral analytics, and business insights generation.
Graduates can progress to senior customer analytics roles, CRM leadership positions, product analytics careers, or business intelligence roles, with further growth through certifications in data analytics, CRM platforms, business intelligence, and customer experience management.
