Description
Course Name: Diploma in Management (Services Management)
Course Id: DMSM/Q1001.
Eligibility: Completion of 10+2 (higher Secondary) or equivalent.
Objective: A Diploma in Management (Services Management) is an excellent choice for individuals who wish to manage service-oriented organizations and deliver high-quality customer experiences. The program prepares students for leadership positions and equips them with essential skills in customer service, operations, and marketing for services.
Duration: 370 Hrs (Equivalent to One Year).
How You will Get Diploma Certificate:
Step 1- Select your Course for Certification.
Step 2- Click on Enroll Now.
Step 3- Proceed to Enroll Now.
Step 4- Fill Your Billing Details and Proceed to Pay.
Step 5- You Will be Redirected to Payment Gateway, Pay Course and Exam Fee by Following Options.
Card(Debit/Credit), Wallet, Paytm, Net banking, UPI and Google pay.
Step 6- After Payment You will get Study Material Login id and Password on your email id.
Step 7- After Completion of Course Study give Online Examination.
Step 8- After Online Examination you will get Diploma Certificate soft copy(Scan Copy) and Hard Copy(Original With Seal and Sign).
Step 9- After Certification you will receive Prospect Job Opportunities as per your Interest Area.
Online Examination Detail:
- Duration- 120 minutes.
- No. of Questions- 60. (Multiple Choice Questions).
- 10 Questions from each module, each carry 10 marks.
- Maximum Marks- 600, Passing Marks- 40%.
- There is no negative marking in this module.
| How Students will be Graded: | ||
| S.No. | Marks | Grade |
| 1 | 91-100 | O (Outstanding) |
| 2 | 81-90 | A+ (Excellent) |
| 3 | 71-80 | A (Very Good) |
| 4 | 61-70 | B (Good) |
| 5 | 51-60 | C (Average) |
| 6 | 41-50 | P (Pass) |
| 7 | 0-40 | F (Fail) |
Benefits of Certification:
- Government Authorized Assessment Agency Certification.
- Certificate Valid for Lifetime.
- Lifetime Verification of Certificate.
- Free Job Assistance as per your Interest Area.
Syllabus
Managerial Accounting: Introduction, characteristics of management accounting, principles of management accounting, meaning of budgetary control, advantages of value chain analysis, advantages or benefits of life cycle costing, process of decision making.
Consumer Behaviour: Consumer decision making process, consumer behavior and marketing implication, consumer behavior models, marketing communication, consumer behavior and marketing action.
Managerial Economics: Introduction, scope of managerial economics, importance of managerial economics, definition of economic systems, the law of demand, classification of elasticity of demand, public provision of public goods, , the concept of production function, economies of scale and returns to scale, importance of cost function, equilibrium of demand and supply.
Marketing Skill: Introduction, concept of market segmentation, strategies of market targeting, techniques of closing sales, skills in selling and their training, role of sales person, responsibilities of sales person, after sales service techniques, soft skills in marketing and selling, elements in a typical communication.
Labour Laws: Introduction, classification of labour laws in India, unfair labour practice, women labour and the law, industrial relations, important case laws under various labour legislations, labour legislations across the world.
Taxation: Introduction, important definitions, deemed ownership, computation of net annual value of house property, deduction in respect of expenses on specified business, basis of charges, basic rules governing salaries.
Job Opportunities after completion of Diploma in Management (Services Management) course:
After successful completion of the Diploma in Management (Services Management), graduates are well-equipped to pursue various career opportunities in the service industry, which spans sectors such as hospitality, healthcare, retail, banking, and telecommunications. The program equips students with the skills required to manage services, enhance customer satisfaction, improve operational efficiency, and optimize service delivery.
Here are the career options and salary ranges for graduates in India:
Career Options After Diploma in Management (Services Management)
1. Service Manager
- Role: Service managers are responsible for overseeing the delivery of services to clients or customers, ensuring high-quality service, resolving issues, and improving service efficiency.
- Salary Range: ₹6,00,000 – ₹15,00,000 per annum
- Skills Needed: Service delivery, customer relationship management, team leadership, process optimization, problem-solving.
2. Operations Manager (Services)
- Role: Operations managers in services are responsible for ensuring smooth day-to-day operations in service industries such as hospitality, retail, or healthcare. They focus on process improvements, staff management, and customer service.
- Salary Range: ₹8,00,000 – ₹20,00,000 per annum
- Skills Needed: Operational efficiency, leadership, process management, quality control, customer service excellence.
3. Customer Relationship Manager (CRM)
- Role: CRM managers work to improve the relationship between a company and its customers. They design loyalty programs, handle customer complaints, and ensure customers are satisfied with the service provided.
- Salary Range: ₹6,00,000 – ₹15,00,000 per annum
- Skills Needed: Customer service, communication, relationship management, conflict resolution, empathy.
4. Hospitality Manager
- Role: Hospitality managers oversee the operations of hotels, resorts, and restaurants. They ensure smooth functioning, manage staff, and provide excellent customer service to guests.
- Salary Range: ₹7,00,000 – ₹18,00,000 per annum
- Skills Needed: Hospitality operations, staff management, customer service, event planning, budgeting.
5. Retail Manager
- Role: Retail managers handle the operations of retail stores, ensuring the efficient functioning of services, managing stock levels, maintaining customer satisfaction, and leading the store’s team.
- Salary Range: ₹6,00,000 – ₹15,00,000 per annum
- Skills Needed: Retail management, inventory control, customer service, sales strategies, team leadership.
6. Healthcare Services Manager
- Role: Healthcare services managers manage hospitals, clinics, or healthcare facilities. They ensure effective patient care, operational efficiency, and compliance with healthcare regulations.
- Salary Range: ₹8,00,000 – ₹22,00,000 per annum
- Skills Needed: Healthcare operations, patient care management, regulatory compliance, staff coordination.
7. Banking and Financial Services Manager
- Role: Managers in banking and financial services ensure the efficient delivery of banking services. They oversee customer service, ensure regulatory compliance, and develop new financial products or services.
- Salary Range: ₹7,00,000 – ₹18,00,000 per annum
- Skills Needed: Financial management, customer service, regulatory compliance, product development, sales strategies.
8. Telecommunications Service Manager
- Role: Service managers in telecommunications ensure that services such as internet, cable, and mobile connections are provided efficiently to customers. They focus on service delivery, network maintenance, and customer relations.
- Salary Range: ₹8,00,000 – ₹20,00,000 per annum
- Skills Needed: Telecommunications, customer service, network management, problem-solving, service optimization.
9. Supply Chain and Logistics Manager (Services)
- Role: These professionals are responsible for managing the supply chain operations for service providers like retail, healthcare, and telecommunications. They ensure smooth logistics, timely deliveries, and efficient service operations.
- Salary Range: ₹8,00,000 – ₹18,00,000 per annum
- Skills Needed: Supply chain management, logistics, inventory control, procurement, customer service.
10. Service Operations Consultant
- Role: Service operations consultants advise businesses on improving their service processes, service quality, and customer satisfaction. They assess operational workflows and recommend strategies to enhance service delivery.
- Salary Range: ₹10,00,000 – ₹25,00,000 per annum
- Skills Needed: Consulting, process optimization, customer experience, strategic planning, data analysis.
11. Project Manager (Services)
- Role: Project managers in service organizations oversee the execution of service delivery projects. They manage resources, budgets, timelines, and customer expectations to ensure successful project completion.
- Salary Range: ₹8,00,000 – ₹20,00,000 per annum
- Skills Needed: Project management, resource planning, risk management, customer relations, team coordination.
12. Quality Assurance Manager (Services)
- Role: Quality assurance managers ensure that the services provided meet the required standards. They are involved in monitoring processes, conducting audits, and improving service delivery quality.
- Salary Range: ₹6,00,000 – ₹14,00,000 per annum
- Skills Needed: Quality control, process auditing, service evaluation, customer satisfaction, problem-solving.
13. Service Design Manager
- Role: Service design managers focus on designing new service offerings or improving existing services. They work with cross-functional teams to innovate services that meet customer needs and expectations.
- Salary Range: ₹8,00,000 – ₹20,00,000 per annum
- Skills Needed: Service innovation, design thinking, customer experience, cross-functional collaboration, product management.
14. Training and Development Manager (Services)
- Role: Training managers design and deliver training programs aimed at improving the skills of employees working in service industries. They ensure staff is well-equipped to deliver high-quality services.
- Salary Range: ₹6,00,000 – ₹14,00,000 per annum
- Skills Needed: Training development, employee coaching, service quality improvement, communication, instructional design.
Salary Expectations in India
The salary range for professionals with a Post Graduate Diploma in Management (Services Management) varies depending on the job role, industry, location, and experience:
- Entry-Level Roles (0-3 years): ₹5,00,000 – ₹10,00,000 per annum
- Mid-Level Roles (4-8 years): ₹10,00,000 – ₹20,00,000 per annum
- Senior-Level Roles (8+ years): ₹20,00,000 – ₹35,00,000 per annum
For leadership roles such as Service Director or Head of Service Operations, salaries can exceed ₹40,00,000 per annum depending on the size and type of the organization.
Conclusion
The Diploma in Management (Services Management) is a comprehensive program that prepares graduates for managerial roles across a variety of service industries, where customer experience, operational efficiency, and quality service are paramount. The demand for skilled professionals in services management is consistently high, with many opportunities available in sectors like hospitality, healthcare, banking, retail, telecommunications, and logistics. Graduates are well-positioned for leadership roles, where they can contribute significantly to enhancing service offerings and improving customer satisfaction. The program opens up a wide range of opportunities with competitive salaries in India.
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