Description
Course Name: Diploma in International Marketing
Course Id: DIM/Q1001.
Education Qualification: 12th Pass
Duration: 370 Hrs (Equivalent to One Year).
Total Credits: 18.
How You will Get Diploma Certificate:
Step 1- Select your Course for Certification.
Step 2- Click on Enroll Now.
Step 3- Proceed to Enroll Now.
Step 4- Fill Your Billing Details and Proceed to Pay.
Step 5- You Will be Redirected to Payment Gateway, Pay Course and Exam Fee by Following Options.
Card(Debit/Credit), Wallet, Paytm, Net banking, UPI and Google pay.
Step 6- After Payment You will get Study Material Login id and Password on your email id.
Step 7- After Completion of Course Study give Online Examination.
Step 8- After Online Examination you will get Diploma Certificate soft copy(Scan Copy) and Hard Copy(Original With Seal and Sign).
Step 9- After Certification you will receive Prospect Job Opportunities as per your Interest Area.
Online Examination Detail:
- Duration- 120 minutes.
- No. of Questions- 60. (Multiple Choice Questions).
- 10 Questions from each module, each carry 10 marks.
- Maximum Marks- 600, Passing Marks- 40%.
- There is no negative marking in this module.
| How Students will be Graded: | ||
| S.No. | Marks | Grade |
| 1 | 91-100 | O (Outstanding) |
| 2 | 81-90 | A+ (Excellent) |
| 3 | 71-80 | A (Very Good) |
| 4 | 61-70 | B (Good) |
| 5 | 51-60 | C (Average) |
| 6 | 41-50 | P (Pass) |
| 7 | 0-40 | F (Fail) |
Benefits of Certification:
- Government Authorized Assessment Agency Certification.
- Certificate Valid for Lifetime.
- Lifetime Verification of Certificate.
- Free Job Assistance as per your Interest Area.
Diploma in International Marketing
Overview of International Business- Evolution, Nature, Meaning, Features, Large Scale Operations, Integration of Economies, dominated by developed countries and MNC’s, Benefits to Participating countries, Keen Competition, Special role of science and technology, International Restrictions, Sensitive Nature, Expanding the production capacity, Severe competition in home country.
International Business Environment- Introduction, International Economic Institutions, International Trade and Payments, Multinational Corporations, Globalizations, International Business and its Environment, Significance, Nature and Scope of International Business, Environment of International Business, International Economic Institutions, International Monetary Fund, World Bank, International Trade and Payments.
International Marketing- The Concept of International Marketing, Role of Economic Institutions & WTO in International Marketing, Scanning the International Marketing Environment, International Market Research, Decision Making Process for International Markets, Entering International Markets, Product Strategy for International Markets, Building Brands in International Markets, Pricing for International Markets.
International Trade and Investment Theory- Introduction, Internationalisation of Firms, Corporate Life Cycle Theory, Alternate Methods of Entry, Licensing, Franchising, Models for Making Entry Mode Choice, Determinants of International Investment Decisions, Choice of Locations for FDI, Transfer Pricing, Substantial Dependence on Exports, Equal Treatment of Domestic and Export Business, Alternative Methods of Entry.
International Monetary System and Exchange Tax Regime- Objectives, Introduction, Fixed Exchange Rate under Gold Standard, Salient Features of the Gold Standard Regime, Fixed Exchange Rates under the Dollar Based Gold Exchange Standard, The Background, The Rise of Bretton woods System, Principles of Adjustments, Floating Rates and Managed Floating, Monetary Theory of Balance of Payments, A Critical Review of Monetary Theory of Balance of Payments Adjustment.
Foreign Exchange and International Financial Markets- Objectives, Introduction, National Markets as International Financial Centres, The Euro Market- International Debt Instruments, Euro Equities, Euro Covetable nods, Euro issues in India, explain international financial markets and Euro markets, explain the concept of LIBOR.