Description
Course Name: Diploma in field Sales Executive
Course Id: DFSE/Q1001.
Eligibility: Completion of 10th Grade (high School) or equivalent.
Objective: This course aims to equip learners with comprehensive knowledge and skills necessary for effective field sales operations. It focuses on developing abilities in customer relationship management, sales techniques, market analysis, negotiation, and communication.
Duration: Six Months.
How to Enroll and Get Certified in Your Chosen Course:
Step 1: Choose the course you wish to get certified in.
Step 2: Click on the “Enroll Now” button.
Step 3: Proceed with the enrollment process.
Step 4: Enter your billing details and continue to course fee payment.
Step 5: You will be redirected to the payment gateway. Pay the course and exam fee using one of the following methods:
Debit/Credit Card, Wallet, Paytm, Net Banking, UPI, or Google Pay.
Step 6: After successful payment, you will receive your study material login ID and password via email within 48 hours of fee payment.
Step 7: Once you complete the course, take the online examination.
Step 8: Upon passing the examination, you will receive:
• A soft copy (scanned) of your certificate via email within 7 days of examination.
• A hard copy (original with official seal and signature) sent to your address within 45 day of declaration of result.
Step 9: After certification, you will be offered job opportunities aligned with your area of interest.
Online Examination Detail:
Duration- 120 minutes.
No. of Questions- 60. (Multiple Choice Questions).
10 Questions from each module, each carry 10 marks.
Maximum Marks- 600, Passing Marks- 40%.
There is no negative marking in this module.
| How Students will be Graded: | ||
| S.No. | Marks | Grade |
| 1 | 91-100 | O (Outstanding) |
| 2 | 81-90 | A+ (Excellent) |
| 3 | 71-80 | A (Very Good) |
| 4 | 61-70 | B (Good) |
| 5 | 51-60 | C (Average) |
| 6 | 41-50 | P (Pass) |
| 7 | 0-40 | F (Fail) |
Key Benefits of Certification- Earning a professional certification not only validates your skills but also enhances your employability. Here are the major benefits you gain:
Practical, Job-Ready Skills – Our certifications are designed to equip you with real-world, hands-on skills that match current industry demands — helping you become employment-ready from day one.
Lifetime Validity – Your certification is valid for a lifetime — no renewals or expirations. It serves as a permanent proof of your skills and training.
Lifetime Certificate Verification – Employers and institutions can verify your certification anytime through a secure and reliable verification system — adding credibility to your qualifications.
Industry-Aligned Certification –All certifications are developed in consultation with industry experts to ensure that what you learn is current, relevant, and aligned with market needs.
Preferred by Employers – Candidates from ISO-certified institutes are often prioritized by recruiters due to their exposure to standardized, high-quality training.
Free Job Assistance Based on Your Career Interests – Receive personalized job assistance and career guidance in your preferred domain, helping you land the right role faster.
Syllabus
Introduction to sales management- Learning Objectives, What is Sales Management, Definition, The Sales Management Process, Planning, Staffing, Sales Management Functions, Sales Training, Leading, Controlling, Sales Performance, Objectives of Sales Management, The Systems View of an Organization.
Increase customer base and revenue- Retail and consumer industry supplement, Overview, Right of return, Sell-through approach/consignment arrangements, Sale of products on consignment, synthetic destination, Customer incentives, Retailer-issued coupons, Manufacturer-issued coupons.
Increase distribution width- Introduction, Definition, Benefits of selling activities, Elements of sales management, Objectives of sales management, Process of SMBO, Organization of selling unit, Need and Importance, Functions of Sale Organization, Structure of Sales Organization, Steps to establish a sales structure.
Process compliance- Definition of Compliance, Scope, Objective of This Manual, Office of Compliance’s Mission, Compliance Risk, Role of Compliance at OI, Main Normative Documents Associated With the Compliance Program, Compliance Program, Role of Ethics Agents, Interface Between Compliance and other Business areas.
Data expertise- Data All Around, Big Data, What To Do With These Data, Big Data & Data Science, What is Data Science, Data Science Vs Analysis Vs Software Delivery, Contrast: Scientific Computing, Machine Learning, Data Engineering, Data Science & Academia.
Soft Skills- Personal Development- Personality Development, Emotional Intelligence, Etiquette and Mannerism, Communication Today, Tips for enhancing one’s personality, Types of personality, Knowing Yourself, Positive Thinking, Communication Skills, Non-verbal Communication.
Job Opportunities after Diploma in Field Sales Executive
The Diploma in Field Sales Executive program equips graduates with skills in sales, customer relationship management, market analysis, and communication. Graduates can explore rewarding careers in sales, marketing, and business development across industries such as FMCG, retail, IT, pharmaceuticals, automobiles, and more.
Top Career Options:
Field Sales Executive, Sales Representative, Territory Sales Manager, Area Sales Manager, Sales Consultant, Business Development Executive, Customer Relationship Manager, Sales Coordinator, Key Account Manager, Sales Trainer
Salary Range (India):
Entry-Level: ₹2 – 4 LPA
Mid-Level: ₹4 – 7 LPA
Senior-Level / Specialized Roles: ₹7 – 12+ LPA
Key Workplaces:
FMCG companies, retail chains, IT & software companies, pharmaceutical firms, automobile dealers, corporate offices, start-ups, sales agencies
Graduates gain strong skills in sales techniques, negotiation, product knowledge, customer relationship management, market research, and time management. This opens up opportunities in field sales, business development, key account management, and leadership roles, with strong growth potential and performance-based incentives.
