Description
Course Name: Certificate in Franchise and Operation Management
Course Id: CFOM/Q1001.
Eligibility: 10+2 Grade (Higher Secondary) or Equivalent.
Objective: A Certificate in Franchise and Operation Management is a specialized program designed to provide individuals with the knowledge and skills needed to manage and operate franchise businesses effectively. This course covers key areas of franchising, including franchise operations, management strategies, marketing, legal considerations, and financial management within a franchise context. It also emphasizes the operational aspects of running a successful franchise, such as staff management, supply chain logistics, and customer service.
Duration: 90 Hrs (Equivalent to 3 Months).
How You will Get Diploma Certificate:
Step 1- Select your Course for Certification.
Step 2- Click on Enroll Now.
Step 3- Proceed to Enroll Now.
Step 4- Fill Your Billing Details and Proceed to Pay.
Step 5- You Will be Redirected to Payment Gateway, Pay Course and Exam Fee by Following Options.
Card(Debit/Credit), Wallet, Paytm, Net banking, UPI and Google pay.
Step 6- After Payment You will get Study Material Login id and Password on your email id.
Step 7- After Completion of Course Study give Online Examination.
Step 8- After Online Examination you will get Diploma Certificate soft copy(Scan Copy) and Hard Copy(Original With Seal and Sign).
Step 9- After Certification you will receive Prospect Job Opportunities as per your Interest Area.
Online Examination Detail:
Duration- 60 minutes.
No. of Questions- 30. (Multiple Choice Questions).
Maximum Marks- 100, Passing Marks- 40%.
There is no negative marking in this module.
| Marking System: | ||||||
| S.No. | No. of Questions | Marks Each Question | Total Marks | |||
| 1 | 10 | 5 | 50 | |||
| 2 | 5 | 4 | 20 | |||
| 3 | 5 | 3 | 15 | |||
| 4 | 5 | 2 | 10 | |||
| 5 | 5 | 1 | 5 | |||
| 30 | 100 | |||||
| How Students will be Graded: | ||||||
| S.No. | Marks | Grade | ||||
| 1 | 91-100 | O (Outstanding) | ||||
| 2 | 81-90 | A+ (Excellent) | ||||
| 3 | 71-80 | A (Very Good) | ||||
| 4 | 61-70 | B (Good) | ||||
| 5 | 51-60 | C (Average) | ||||
| 6 | 40-50 | P (Pass) | ||||
| 7 | 0-40 | F (Fail) | ||||
Benefits of Certification:
- Government Authorized Assessment Agency Certification.
- Certificate Valid for Lifetime.
- Lifetime Verification of Certificate.
- Free Job Assistance as per your Interest Area.
Syllabus:
Introduction to Franchise Management: Overview of franchise business model, History and evolution of franchising, Types of franchising (product, business format, management), Legal framework of franchising, Key players in the franchise industry, Benefits and challenges of franchising, Franchisee-franchisor relationship, Key factors for success in franchising, Franchise business expansion strategies, Case studies on successful franchise models.
Franchise Business Development: Franchise business planning and feasibility study, Identifying and evaluating potential franchise opportunities, Franchise market analysis and research, Franchise recruitment strategies, Setting up franchise operations, Understanding franchise disclosure documents, Developing franchise agreements, Territory and location selection for franchisees, Marketing and promotional strategies for franchise development, Case studies on franchise business development strategies.
Franchise Operations Management: Overview of franchise operations management, Standard operating procedures (SOPs) in franchising, Operational control and monitoring in franchise systems, Inventory and supply chain management in franchises, Quality control in franchise operations, Training and development of franchise staff, Franchisee performance evaluation and support, Managing customer service in franchise operations, Financial management and budgeting in franchise systems, Case studies on operational efficiency in franchises.
Franchise Marketing and Branding: Brand management in franchising, Marketing strategies for franchise businesses, Local vs. national marketing campaigns in franchising, Online marketing strategies for franchise brands, Franchisee support in marketing activities, Advertising and promotional activities for franchises, Social media marketing for franchises, Customer relationship management in franchise businesses, Building brand loyalty in franchise networks, Case studies on successful franchise marketing strategies.
Financial Management in Franchising: Overview of financial management in franchises, Franchise financing options for franchisees, Setting up royalty structures and fees, Cost control and budgeting in franchise operations, Profitability analysis and financial performance, Break-even analysis in franchising, Managing franchisee funds and cash flow, Franchise financial reporting and analysis, Tax considerations in franchising, Case studies on financial challenges and solutions in franchises.
Legal and Regulatory Aspects of Franchising: Legal framework governing franchises, Franchise agreements and contracts, Franchise disclosure documents (FDD), Intellectual property protection for franchise brands, Compliance with franchise laws and regulations, Franchise termination and renewal clauses, Franchise dispute resolution and arbitration, Franchise international expansion and regulations, Understanding territorial rights and restrictions, Case studies on legal issues in franchising.
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