Description
Course Name: Certificate in B2B Sales
Course Id: CB2BS/Q1001.
Education Qualification: 12th Pass.
Duration: 90 Hrs.
How You will Get Diploma Certificate:
Step 1- Select your Course for Certification.
Step 2- Click on Enroll Now.
Step 3- Proceed to Enroll Now.
Step 4- Fill Your Billing Details and Proceed to Pay.
Step 5- You Will be Redirected to Payment Gateway, Pay Course and Exam Fee by Following Options.
Card(Debit/Credit), Wallet, Paytm, Net banking, UPI and Google pay.
Step 6- After Payment You will get Study Material Login id and Password on your email id.
Step 7- After Completion of Course Study give Online Examination.
Step 8- After Online Examination you will get Diploma Certificate soft copy(Scan Copy) and Hard Copy(Original With Seal and Sign).
Step 9- After Certification you will receive Prospect Job Opportunities as per your Interest Area.
Online Examination Detail:
Duration- 60 minutes.
No. of Questions- 30. (Multiple Choice Questions).
Maximum Marks- 100, Passing Marks- 40%.
There is no negative marking in this module.
| Marking System: | ||||||
| S.No. | No. of Questions | Marks Each Question | Total Marks | |||
| 1 | 10 | 5 | 50 | |||
| 2 | 5 | 4 | 20 | |||
| 3 | 5 | 3 | 15 | |||
| 4 | 5 | 2 | 10 | |||
| 5 | 5 | 1 | 5 | |||
| 30 | 100 | |||||
| How Students will be Graded: | ||||||
| S.No. | Marks | Grade | ||||
| 1 | 91-100 | O (Outstanding) | ||||
| 2 | 81-90 | A+ (Excellent) | ||||
| 3 | 71-80 | A (Very Good) | ||||
| 4 | 61-70 | B (Good) | ||||
| 5 | 51-60 | C (Average) | ||||
| 6 | 40-50 | P (Pass) | ||||
| 7 | 0-40 | F (Fail) | ||||
Benefits of Certification:
- Government Authorized Assessment Agency Certification.
- Certificate Valid for Lifetime.
- Lifetime Verification of Certificate.
- Free Job Assistance as per your Interest Area.
Syllabus
Introduction to B2B Marketing: The environment of business marketing, Managing relationships in business marketing, Customer relationship management, Strategies for business markets, E-commerce strategies for business markets, Supply Chain Management, Segmenting the business market and estimating segment demand, Business marketing strategies for global markets.
B2B Selling: Market, The iceberg, below the waterline, The lost art of P2P prospecting, Managing your data and identifying your prospects, Consolidating your data, Building a new list, Steps to consistent sales through p2p prospecting.
Business Marketing Communications and Channels: Introduction to integrated marketing communications, advertising and types of media, Advertising, Reputation management, Promotional campaign, direct marketing methods, Media planning, Personal selling.
Organizational Buying and Buyer Behavior: Introduction, Characteristics of ORG Buying, Interpersonal factors, Organizational buying situations.
B2B Marketing: Market segmentation and positioning, Concept of market segmentation, Market segmentation in consumer markets, Political failure to segment.
B2B Marketing Strategy: Content lifecycle, B2B buyers, Closed-loop strategy, B2B marketing content, Develop and align your personas, Customer success, Product marketing, Social and community.
Job Opportunities after completion of Certificate in B2B Sales course:
Career Options After Certificate in B2B Sales Program in India
A Certificate in B2B Sales equips graduates with the skills needed to excel in business-to-business sales, including negotiation, relationship management, and strategic selling. The program prepares professionals to handle complex sales cycles, target enterprise clients, and contribute to organizational growth.
1. Career Opportunities
a) Business Development Executive/Manager
- Role: Identifying potential clients, pitching products or services, and closing deals with businesses.
- Workplaces: IT companies, manufacturing firms, logistics, and service industries.
- Salary: ₹3–7 LPA for freshers; ₹8–20 LPA for experienced professionals.
b) Key Account Manager
- Role: Managing relationships with key corporate clients, ensuring customer satisfaction, and upselling services.
- Workplaces: Large corporations, SaaS companies, and consulting firms.
- Salary: ₹4–8 LPA for entry-level; senior roles earn ₹10–25 LPA.
c) Territory Sales Manager
- Role: Overseeing sales in a specific region, developing strategies to meet sales targets, and maintaining client relationships.
- Workplaces: FMCG, pharmaceuticals, industrial goods companies.
- Salary: ₹4–9 LPA for beginners; senior managers earn ₹10–18 LPA.
d) Sales Consultant
- Role: Advising companies on sales strategies, identifying potential B2B clients, and driving revenue growth.
- Workplaces: Consulting agencies, technology firms, and marketing firms.
- Salary: ₹3–6 LPA for freshers; experienced consultants earn ₹8–15 LPA.
e) Client Relationship Manager
- Role: Building and maintaining long-term partnerships with business clients, ensuring repeat sales.
- Workplaces: Financial services, insurance, corporate vendors.
- Salary: ₹3–7 LPA for entry-level; senior positions offer ₹8–20 LPA.
f) Sales Operations Analyst
- Role: Analyzing sales data, streamlining sales processes, and assisting the sales team in strategy formulation.
- Workplaces: IT companies, e-commerce platforms, and logistics firms.
- Salary: ₹3–6 LPA for beginners; experienced professionals earn ₹7–12 LPA.
g) Marketing and Sales Strategist
- Role: Designing and implementing B2B marketing campaigns to drive leads and conversions.
- Workplaces: Digital marketing firms, advertising agencies, corporate marketing teams.
- Salary: ₹4–8 LPA for freshers; ₹10–18 LPA for senior roles.
h) Channel Sales Manager
- Role: Developing and managing indirect sales channels, such as distributors and resellers.
- Workplaces: Technology firms, industrial equipment manufacturers, FMCG.
- Salary: ₹4–9 LPA for freshers; senior managers earn ₹10–20 LPA.
i) Inside Sales Representative
- Role: Selling products and services remotely to businesses, managing leads, and closing deals.
- Workplaces: SaaS companies, IT firms, and financial institutions.
- Salary: ₹2.5–6 LPA for entry-level; experienced representatives earn ₹7–15 LPA.
j) Entrepreneur/Startup Founder
- Role: Applying B2B sales expertise to secure partnerships, clients, and business deals for a startup.
- Workplaces: Self-employed or in startup ventures.
- Salary: Varies based on business success.
2. Industries That Value B2B Sales Skills
- Information Technology (IT) and Software as a Service (SaaS)
- Manufacturing and industrial equipment
- Logistics and supply chain
- Financial services and banking
- Pharmaceutical and healthcare
- Telecommunications and networking
3. Key Benefits of the Program
- Career Versatility: Opens doors to sales roles across multiple sectors.
- Higher Earning Potential: Skilled sales professionals are often rewarded with performance bonuses.
- Rapid Career Growth: Opportunities to move into leadership positions like sales manager or director.
- Networking Opportunities: Build connections with industry leaders and corporate clients.
A Certificate in B2B Sales provides a foundation for a lucrative and dynamic career in sales, with immense potential for growth in India’s competitive business landscape.
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