Description
Course Name: Advanced Diploma in Event Management
Course Id: ADEM/Q1001.
Eligibility: 10+2 (Higher Secondary) or equivalent.
Objective: The primary objective of the Advanced Diploma in Event Management is to equip students with the advanced skills necessary for successfully planning, executing, and managing large-scale events. The course covers a wide range of event types, including corporate events, weddings, conferences, exhibitions, and festivals, emphasizing the integration of creativity with practical and logistical knowledge.
Duration: Six Months.
How to Enroll and Get Certified in Your Chosen Course:
Step 1: Choose the course you wish to get certified in.
Step 2: Click on the “Enroll Now” button.
Step 3: Proceed with the enrollment process.
Step 4: Enter your billing details and continue to course fee payment.
Step 5: You will be redirected to the payment gateway. Pay the course and exam fee using one of the following methods:
Debit/Credit Card, Wallet, Paytm, Net Banking, UPI, or Google Pay.
Step 6: After successful payment, you will receive your study material login ID and password via email within 48 hours of fee payment.
Step 7: Once you complete the course, take the online examination.
Step 8: Upon passing the examination, you will receive:
• A soft copy (scanned) of your certificate via email within 7 days of examination.
• A hard copy (original with official seal and signature) sent to your address within 45 day of declaration of result.
Step 9: After certification, you will be offered job opportunities aligned with your area of interest.
Online Examination Detail:
- Duration- 120 minutes.
- No. of Questions- 60. (Multiple Choice Questions).
- 10 Questions from each module, each carry 10 marks.
- Maximum Marks- 600, Passing Marks- 40%.
- There is no negative marking in this module.
| How Students will be Graded: | ||
| S.No. | Marks | Grade |
| 1 | 91-100 | O (Outstanding) |
| 2 | 81-90 | A+ (Excellent) |
| 3 | 71-80 | A (Very Good) |
| 4 | 61-70 | B (Good) |
| 5 | 51-60 | C (Average) |
| 6 | 41-50 | P (Pass) |
| 7 | 0-40 | F (Fail)v |
Key Benefits of Certification- Earning a professional certification not only validates your skills but also enhances your employability. Here are the major benefits you gain:
Practical, Job-Ready Skills – Our certifications are designed to equip you with real-world, hands-on skills that match current industry demands — helping you become employment-ready from day one.
Lifetime Validity – Your certification is valid for a lifetime — no renewals or expirations. It serves as a permanent proof of your skills and training.
Lifetime Certificate Verification – Employers and institutions can verify your certification anytime through a secure and reliable verification system — adding credibility to your qualifications.
Industry-Aligned Certification –All certifications are developed in consultation with industry experts to ensure that what you learn is current, relevant, and aligned with market needs.
Preferred by Employers – Candidates from ISO-certified institutes are often prioritized by recruiters due to their exposure to standardized, high-quality training.
Free Job Assistance Based on Your Career Interests – Receive personalized job assistance and career guidance in your preferred domain, helping you land the right role faster.
Syllabus
Introduction to Event Management: Overview of the Event Industry, Types of Events (Corporate, Social, Cultural, Sports, Entertainment), Principles of Event Planning & Execution, Event Industry Trends & Innovations, Event Planning & Concept Development: Conceptualizing & Designing an Event, Event Feasibility & SWOT Analysis, Defining Event Objectives & Target Audience, Budgeting & Financial Planning.
Event Marketing & Promotion: Event Branding & Positioning, Digital & Social Media Marketing for Events, Public Relations & Media Management, Sponsorship & Partnership Strategies.
Event Logistics & Operations: Venue Selection & Layout Planning, Vendor & Supplier Coordination, Catering & Hospitality Management, Risk Management & Contingency Planning, Event Production & Technical Aspects: Stage & Set Design, Lighting, Sound & Audiovisual Requirements, Event Technology & Virtual Events, Crowd Management & Security Planning.
Different types of Events and their Management: Corporate & Business Event Management: Conferences, Seminars & Trade Shows, Team Building & Business Networking Events. Sponsorship & Fundraising Strategies, Wedding & Social Event Planning: Wedding Planning & Execution, Birthday, Anniversary & Cultural Events, Theme-Based & Destination Events, Guest Experience & Hospitality Management.
Event Financial Management & Budgeting: Cost Control & Revenue Generation, Financial Risk Management, Event Ticketing & Pricing Strategies, Post-Event Financial Analysis.
Post-Event Evaluation & Legal & Ethical Considerations in Events: Measuring Event Success & ROI, Data Analytics & Feedback Analysis, Report Writing & Presentation, Career Opportunities in Event Management, Contracts & Agreements in Event Management, Government Regulations & Compliance, Intellectual Property & Copyright Laws, Ethical Issues in Event Planning.
Job Opportunities after completion of Advanced Diploma in Event Management Course:
Graduates of the Advance Diploma in Event Management program are well-prepared to enter a dynamic and growing industry with diverse career opportunities. This program equips students with the skills required for organizing, planning, and managing events, both large and small, across various sectors such as corporate, social, weddings, exhibitions, festivals, and more. Below are the career options available to graduates:
Career Options:
- Event Manager/Coordinator
(Oversees the planning, coordination, and execution of events, ensuring all aspects are managed seamlessly, from logistics to budget and vendor management.) - Wedding Planner
(Specializes in organizing and managing weddings, coordinating with vendors, designing themes, and ensuring a smooth and memorable event for the couple.) - Corporate Event Planner
(Plans and organizes corporate events such as conferences, seminars, workshops, product launches, and team-building activities.) - Exhibition/Event Organizer
(Coordinates the organization of exhibitions, trade shows, and fairs, ensuring a well-executed event for businesses and customers, managing space allocation, vendor booths, and visitor engagement.) - Conference Planner
(Specializes in organizing large-scale conferences and conventions, including choosing venues, handling registrations, coordinating speakers, and managing attendees.) - Marketing and Promotions Manager
(Handles the promotion of events, focusing on public relations, advertising, social media campaigns, and creating buzz around events to attract attendees and sponsors.) - Venue Manager
(Manages event venues such as convention centers, hotels, or sports arenas, ensuring the venue is prepared for events, managing logistics, and working with event planners.) - Catering Manager for Events
(Coordinates catering services for events, working closely with chefs, vendors, and clients to design menus, arrange food and beverage services, and ensure a high-quality dining experience.) - Audio-Visual (AV) Coordinator
(Handles all technical aspects of events, including sound, lighting, projections, and multimedia, ensuring the proper setup and operation of AV equipment during events.) - Event Designer/Stylist
(Focuses on the aesthetic and creative aspects of an event, including theme design, venue decoration, lighting, and floral arrangements.) - Logistics Manager
(Manages the logistical components of events, ensuring that all equipment, materials, and personnel are in the right place at the right time.) - Public Relations (PR) Specialist for Events
(Focuses on building and maintaining relationships with the media, influencers, and attendees to enhance the visibility and reputation of the event and the organizing company.) - Sponsorship Manager
(Responsible for securing sponsorships for events, identifying potential sponsors, negotiating deals, and ensuring that sponsor expectations are met during the event.) - Fundraising/Event Fundraising Manager
(Plans and executes fundraising events for charitable organizations, managing donor relations, sponsorships, and ensuring the event meets fundraising goals.) - Entertainment Coordinator
(Organizes entertainment for events, such as booking performers, musicians, DJs, speakers, or other entertainers to enhance the event experience.) - Event Risk Manager
(Handles risk management for events, ensuring safety protocols, insurance coverage, and contingency plans are in place in case of emergencies or unexpected situations.) - Travel & Accommodation Coordinator
(Coordinates the travel and accommodation arrangements for guests and speakers attending events, ensuring they have all necessary details for their trip.) - Social Media Manager for Events
(Focuses on creating and executing social media campaigns to promote events, engage with potential attendees, and generate excitement before, during, and after the event.) - Event Consultant
(Works as an independent consultant to advise businesses, organizations, or individuals on the best practices for planning and executing successful events.) - Sports Event Manager
(Specializes in organizing and managing sports-related events such as tournaments, marathons, and sports festivals, dealing with participants, sponsors, logistics, and audience engagement.) - Festival Manager
(Manages large-scale festivals, including music, art, cultural, or food festivals, overseeing all logistics, vendor relationships, programming, and on-site operations.) - Destination Management Company (DMC) Coordinator
(Works with destination management companies to organize and manage events in specific locations, such as tourism events, international conferences, or incentive travel.) - Event Blogger/Vlogger/Content Creator
(Specializes in creating online content about events, sharing experiences, behind-the-scenes looks, and providing reviews and insights into event management.) - Event Technology Specialist
(Focuses on integrating technology into events, such as virtual events, hybrid events, live streaming, attendee apps, and interactive experiences.)
Potential Employers:
- Event Management Companies
- Hotels and Resorts
- Wedding Planning Firms
- Corporate Offices (for internal events and conferences)
- Exhibition and Trade Show Organizers
- Public Relations and Marketing Agencies
- Sports Organizations (for managing sports events)
- Entertainment Companies
- Destination Management Companies
- Non-Profit Organizations (for charity events, fundraisers)
- Cruise Lines (for events onboard)
- Government and Tourism Bodies (for public festivals or conferences)
Freelancing/Entrepreneurship:
Graduates may also choose to start their own event management company, offering services such as wedding planning, corporate event planning, or catering services. Freelancers in event planning, marketing, and coordination can find opportunities with businesses, organizations, or individuals looking to host one-off events.
The event management industry offers diverse and dynamic career opportunities, with professionals being involved in everything from corporate events to weddings and music festivals. It’s a fast-paced industry that requires excellent communication, organizational, and creative skills, along with the ability to manage multiple tasks simultaneously.
The salary range for graduates of the Advance Diploma in Event Management program varies depending on factors such as job role, experience, location, and the scale of the events managed. Below is a general salary range for various positions within the event management industry:
1. Entry-Level (0–2 years): ₹2.5 – ₹4.5 LPA
- Roles like Event Coordinator, Event Assistant, or Trainee Event Manager in smaller event planning companies or assisting senior managers in larger firms.
2. Mid-Level (3–5 years): ₹4.5 – ₹8 LPA
- Positions such as Event Manager, Wedding Planner, Corporate Event Planner, or Exhibition Coordinator, where professionals take responsibility for organizing, managing, and executing events independently.
3. Senior-Level (5+ years): ₹8 – ₹15 LPA
- Higher-level roles such as Event Director, Event Production Manager, or Senior Event Planner overseeing larger teams or multiple events. Senior professionals manage large-scale corporate events, conferences, exhibitions, or high-profile weddings.
4. Freelance Event Management: ₹5 – ₹12 LPA (depending on the number and scale of projects)
- Freelancers working independently on specific events, offering consulting services, or managing small to medium-scale events. This category also includes wedding planners, corporate event consultants, or marketing specialists for events.
5. Luxury/International Events: ₹15 – ₹30 LPA or more
- Event Managers in high-end venues or luxury hotels, International Event Coordinators, or Destination Wedding Planners working with international clients or large luxury brands may earn significantly more, especially if managing large-scale, high-budget events.
6. Executive/Leadership Roles: ₹20 – ₹50 LPA+
- Event Management Business Owners, Chief Event Officer, or General Manager for Large Event Agencies managing large portfolios of events. These positions often involve strategic planning, client acquisition, and overall business management.
7. Specialized Roles in High-Demand Markets:
- Wedding Planners: ₹3 – ₹10 LPA (based on location and client base)
- Corporate Event Planners: ₹5 – ₹15 LPA
- Conference & Exhibition Managers: ₹6 – ₹20 LPA
- Marketing/PR Managers for Events: ₹4 – ₹12 LPA
- Catering/Event Coordinator for Luxury Brands: ₹8 – ₹20 LPA
Location Impact:
- Metropolitan Areas: Salaries are generally higher in cities such as Mumbai, Delhi, Bangalore, Chennai, or Goa, where the demand for high-end and large-scale events is greater.
- International/Global Locations: For roles in international event management companies or luxury hotels, especially in destinations like Dubai, London, or Singapore, salaries can be higher due to the premium nature of the events and the cost of living.
Additional Benefits:
- Commission and Bonuses: Many event managers receive performance-based bonuses or commissions for securing big clients or successfully executing events.
- Travel and Accommodation Allowances: For destination events or international clients, companies may provide travel, accommodation, and other perks.
Overall, the salary range in the event management industry can be substantial, especially for experienced professionals and those working in high-profile or specialized roles, with ample opportunities for growth.
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